Hi, I’m Michael

I’ve been chasing my version of “the dream” since I was 12. I got my start in retail arbitrage—before I even knew the term—tagging along with my dad to scour local stores for clearance deals I could sell on eBay. By age 13, I had a closet full of merchandise, steady revenue, and just enough insight to know I would never stop.

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“There is nothing about Amazon that feels cumbersome when I’m on your team.”

Where I Started

The year was 2010. I was 17 years old—still a senior in high school and just months away from finishing my first college degree. I decided to take my passion for business to the next level and co-signed a lease with my mom to transform an old building into my first retail store.

Being in high school made the experience even more memorable. My age caught the attention of the local community, and I ended up featured in the newspaper—twice. At the same time, I worked at Papa John’s Pizza to keep things afloat since I couldn’t afford to pay myself. Those early days taught me grit, creativity, and what it means to be fully dedicated to making something succeed by any means possible.

A few months after opening the store, I began turning to e-commerce as a way to expand beyond the limits of my small hometown. In 2010, I started selling on eBay—only this time, I wasn’t relying on clearance racks for inventory. I had established wholesale accounts and built a steady flow of products to offer to customers around the world.

I eventually closed my store to pursue higher education. I didn’t regret the decision, but deep down, I knew I wouldn’t stay away from business for long. Fast forward to 2016—things came full circle, and my second retail store was born. Before opening it, I dedicated myself to learning everything I could about Amazon so I could support the store with a consistent stream of online revenue.

My time with retail stores eventually came to an end, but my journey in e-commerce was far from over. The experiences I gained during those years became the foundation that catapulted me to where I am today.

Where I Am Today

It’s been 23 years since I sold my first item—and only minutes since my most recent one. The difference now is that the products I sell aren’t mine—they belong to the companies I help succeed in the labyrinth of modern e-commerce. It’s been 11 years since I first introduced myself to Amazon, and what gives me an edge in this industry is that I learned everything the hard way. I’ve been the person scrambling to cover payroll and put food on the table for my family, which meant I had to learn fast—and I never stopped. From the moment I sent my first box of inventory to FBA, unsure if I’d ever see it (or a profit) again, I’ve been obsessed with mastering this space.

My passion—my true passion—is business. What I’ve learned over the years is that it doesn’t have to be limited to my own. I’m here to work with business owners who want to take the next step—or their first—on Amazon. There’s nothing about Amazon that feels cumbersome when I’m on your team.